Adobe Audience Manager Application Developer

About Accenture: Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services-all powered by the world's largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com
Accenture | Let there be change
We embrace change to create 360-degree value
www.accenture.com

• 
  
• Project Role :Application Developer
• Project Role Description :Design, build and configure applications to meet business process and application requirements.
• Management Level :10
• Work Experience :4-6 years
• Work location :Gurugram
• Must Have Skills :Adobe Audience Manager
• Good To Have Skills :No Technology Specialization
• Job Requirements :
  • 
    
  • Key Responsibilities : Capture and diagnose clients marketing platform and architecture and its use-cases Provide strategic guidance in marketing business objectives, requirements, key performance indicators KPI and other functional and/or technical requirements Evaluate the clients IT landscape and help define strategy and target architecture to providing Data Management services and support DMP Use Cases Evaluate and identify customer data sources, key attributes and define data ingestion methodology, taxonomy a
    
  • Technical Experience : Experience in Adobe Audience Manager and other DMP product in market Ability to create and run models on the DMP to optimize segment sizes, run cross device targeting Should be well-versed with the A/B MVT fundamentals Hands-on of Integrating AAM with other Adobe Solutions such as Target, Analytics and Campaign Understanding on other DMP tools such as Oracle Bluekai, Media Math, Saleforce DMP Krux etc Methodological project management approach using Agile, Scrum, Unified Modeling Language
    
  • Professional Attributes : In-depth knowledge of digital marketing and data management platforms Understand basics of website tagging and media tagging Ability to understand different customer Ids and Id sync functionalities

15 years of full time education